If you’ve been thinking about online courses then you have likely been bombarded with ads and sponsored posts telling you about two things: The importance of your email list AND how to nail down the perfect launch strategy.
If you’re only focusing on the benefits your online course will bring to your audience and the problems you are going to help them solve during your six to eight week launch period, then you’re doing it wrong.
Read this blog post and find out what to do instead.
When it comes to niching down, you may be a little hesitant. Sure, it's what everyone is telling you to do. But won't it make your pool of potential clients smaller? And how do you even get started? AND, AND, AND, what does your 'one thing' have to do with it?
In this video, I am breaking down what niching down has to do with your 'one thing,' why getting clear on your 'one thing' is key to having a successful online course launch (you know, the launches they tell you about on social media), and giving you an example of someone who has niched down and leaned into their breakout role profitably.
We get asked all the time what specific tools we use to run our business. We’ve put together a list of our favourite tools that we use each day to be successful or those that have come highly recommended to us.
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